Entity and Office Info
Name: Dion J. Castro
The Castro Organization of McDonald’s Restaurants
Office Address: 3332 Wedgewood, El Paso Texas, 79925
Office Line: 915-5992982 Ext: 116
What inspired you to become an entrepreneur, and can you share the story of how you started your first venture?
Watching my father build Castro Enterprises sparked my entrepreneurial drive. His resilience and GANAS taught me the power of hard work and vision. I pursued my own ventures, determined to earn my place through experience–not entitlement. I joined the family business 4 years ago and am now a proud McDonald’s Owner Operator and newly appointed Vice President, proud to carry forward a legacy while building mine.
What do you consider to be the most special qualities or aspects of your Business?
Our people are the heart of our success–from crew to leadership, every role matters. We’re not just serving meals; we’re building careers and delivering hospitality with purpose. What makes it even more special? I get to learn daily from my father, Dr. Richard A. Castro, a 34 McDonald’s restaurant owner and business legend, and my older brother Vincent Castro, a 5 store Owner Operator, V.P. of Zone 2 in the company and President of our Business Unit.
Can you describe a significant challenge or setback you faced as an entrepreneur, and how did you overcome it?
After failed ventures and a negative bank balance, I took a traveling sales job with no experience–soon becoming a top performer, then a director, and co-founding a company that was later acquired. In 2021, I started at McDonald’s as a crew person and rose through every level to now be an Owner/Operator of my first restaurant and V.P. of our 34 restaurant organization. Even on the hardest days–when quitting felt easier–I stayed true to my vision through disciplined, relentless focus. I pushed through setbacks with one goal in mind: to prove I could build success and earn my place in the family business.
How do you approach risk-taking in your business endeavors, and what strategies do you employ to manage and mitigate potential risks?
My approach to risk-taking is calculated and purpose driven. Risks are not taken for the thrill–I take them when there’s a clear opportunity to grow, uplift others or build something meaningful. I rely on preparation, experience and faith, knowing that with hard work and the right team, bold moves can lead to big rewards. It is also vital to stay financially disciplined and build trusted teams. The right pieces in place can help navigate any challenge.
What advice would you give to aspiring entrepreneurs who are just starting out on their entrepreneurial journey?
Believe in your vision, stay disciplined, and lead with GANAS. Start small if you have to, but be consistent. Consistency and discipline will keep you pushing forward when motivation is not present. Don’t be afraid to promote yourself, be aggressive in your pursuit of your goals and never lose the fire that fuels your journey. Lastly, develop the ability to adapt. Sometimes life will force us to pivot. Mental preparation for these instances will allow you to better navigate the choppy waters of business. Go conquer your dreams!