Photography by Annabella Mireles

What inspired you to become an entrepreneur, and can you share the story of how you started your first venture?

After working for various solar companies and recognizing the need for better service in El Paso, we were inspired to establish WestStar Energy Solutions. We believe that solar energy, when implemented correctly, can benefit every home. Determined to provide the highest quality solutions, we took matters into our own hands. Thus, WestStar Energy Solutions was born: a company dedicated to delivering exceptional, locally-focused solar energy services. El Paso’s local solar experts. El Paso for El Paso.

What do you consider to be the most special qualities or aspects of your business?

At WestStar Energy Solutions, our most distinctive qualities are our deep love and commitment to El Paso. We are dedicated to providing the community with tailored solar energy solutions at fair prices. Our goal is to educate El Paso families about the specific solar needs of their homes, recognizing that each house is unique and requires a customized system.

Can you describe a significant challenge or setback you faced as an entrepreneur, and how did you overcome it?

One significant challenge we continue to face is the influx of out-of-state companies providing incorrect information about solar energy in El Paso. Solar energy regulations here differ from those in most other regions, as we have a single electric company with unique guidelines.

How do you approach risk-taking in your business endeavors, and what strategies do you employ to manage and mitigate potential risks?

At WestStar Energy Solutions, we believe that risk management is fundamentally about providing accurate information. Misinforming our El Paso families leads to dissatisfaction, a risk we are not willing to take. Ensuring our clients have the correct information is our top priority to maintain happy and well-informed households.

What advice would you give to aspiring entrepreneurs who are just starting out on their entrepreneurial journey?

For aspiring entrepreneurs embarking on their entrepreneurial journey, our advice is to embrace passion, persistence, and perseverance. Believe wholeheartedly in your vision, stay committed to your goals, and be prepared to overcome obstacles with creativity and resilience. Surround yourself with a strong support network of mentors, peers, and advisors who can offer guidance and encouragement along the way.

WestStar Energy Solutions
7717 Lockheed Dr.