By
Nicole DeRouen
Have you ever been truly bored? The sitting-at-home-staring-at-the-wall kind of bored, the kind that has you wondering why there aren’t more things to do? The kind of boredom that has you desperate to hang with friends but nowhere to go? Well, now boredom is a thing of the past, because a brand-new entertainment center is opening its doors in our city very soon: Cinemark Gamescape.
The first of its kind, Gamescape will be a one-stop-shop for games, food, drinks, and lasting memories. The huge building will offer movies, an arcade, laser tag, a ropes course, bowling, and a full-service restaurant and bar, meaning families and groups of friends could spend hours doing all of the above. According to Cinemark SVP of Investor and Public Relations Chanda Brashears, Gamescape was designed with everyone in mind; people of all ages can find something to enjoy.
“You can come with your young children, and you can come with your grandparents, and everyone has something to do. I think that there’s so much beauty behind that, and that’s really fulfilling, particularly as I think back to our purpose as a company,” she explained.
So, if you’ve got a big family with a wide variety of ages, Gamescape is the ideal spot for everyone. Adults, teens, and kids alike can have their fun, with the younger crowd flocking to the physical activities like the ropes course and laser tag, and the older folks enjoying the gourmet food and signature cocktails available at the restaurant and bar.
Brashears also mentioned that Gamescape is a new, unique concept that Cinemark has been working on for a couple of years. As a matter of fact, it is so new that El Paso gets the privilege of experiencing it before any other city – ours is the very first Gamescape ever built!
“We knew that there was no better market than El Paso to build this in,” Brashears noted.
Gamescape will be joining a handful of Cinemark theaters we have here in El Paso, and the company will continue to deliver the quality experiences Cinemark is known for, with a few extra special touches like the obstacle course and premium dining.
“Cinemark strives to provide a very high end and premium experience. We consistently invest in our theaters and just make sure that we’re continuing to evolve to consumer behavior and demand. That mentality has absolutely expanded into Gamescape, and you’ll continue to see us look for opportunities to evolve and create an extraordinary entertainment experience.”
As for what Cinemark’s main goal is for Gamescape, it’s easy: good old-fashioned fun.
“Fun. It’s as simple as that. We want people to just come and be able to enjoy themselves. Life is stressful. Really, at the end of the day, we just want people to be able to come and escape and enjoy themselves. We just want to create a space where people can gather and play, hang out and be entertained.”
